Digital Transformation is no longer an option, is a necessity

Published on January 8th, 2018 on Consumidor Moderno

The hyperconnected generation grew up. Those who were born after the 1980s, Millennials as we use to call, have today a rising career, earning power - with estimated spending of $ 200 billion worldwide by 2017 - and mainly want to buy, do, know, go...

They want to be in the spotlight and they are. Add to the Y generation a few hundred thousand people living with their smartphones in their hands. They are changing the way they do business, and business has to keep up with them. It's time to get out of the speech and head into the digital transformation.

Continue Reading

Isobar Launches ‘Augmented Humanity: Isobar Trends Report 2018’

Isobar, a global leader in digital experience and like us at Cosin, a member of the Dentsu Aegis Network (DAN) group, is releasing a report with trends for this year. These are materials that represent our belief about technologies and initiatives for communication and digital transformation.

Continue Reading

10 Trends for 2018 by Carat

Carat, #1 company in Global Media Network and like us at Cosin Consutling, part of Dentsu Aegis Network, recently published a study that outlines the main trends for 2018, including an analysis of the implications in each case.

Continue Reading

How to pick your cloud?

Published on October 12th, 2017 on TI Inside

For more than a decade, we knew that the future of computing was in the cloud services. This future has arrived much faster than expected: the global cloud services market, estimated at $150 billion, is growing 25 percent per year, according to research companies. However, that does not mean that going to cloud – migrating data and tasks from local computers to outsourced servers – is a simple process.

Continue Reading

The Amazon factor is here. Are you prepared?

Published on August 8th, 2017 on O Globo:

Whoever was amazed by Amazon's acquisition for WholeFoods, an organic grocery store chain, can prepare themselves.

Continue Reading

Sitting on the driver’s window

The disruptive force of technology has no limits or obstacles. Invades all economic segments, professions and activities. It affects the heart of business, recreates entire industries, changes behaviors and mentality. And it doesn’t stop. It runs on challenges, it anticipates and builds responses. Questions are not lacking - this is the only guarantee of the new times.

Continue Reading

Idioma / Language